STUDIO
2K25
./ portfolio
Timeless Visual Stories for wonderful Brands
ARCANA
Timeless Visual Stories for Legendary Brands
With 20 years of design experience, I craft strategic, meaningful visuals that connect deeply. Blending creative intuition with clarity, I create work that resonates, uplifts, and shapes connection.
Multidisciplinary Creative
Based and work in the UK
14:29
(GMT)
Featured Project
I've had the privilege of collaborating with inspiring brands, bringing innovative ideas to life and creating impactful designs.
SELECTED PROJECTS
Beverage Boutique
Interior Architecture & Branding
Interior architecture meets brand storytelling—breathing life into a boutique hospitality venue.
Taurus - Health & Fitness
Health & Fitness Logo Redesign
Modernising a legacy brand with clarity, boldness, and timeless identity for a leading supplement store.
EducationCity
Award-Winning Exhibition Stand Design
Designing an award-winning exhibition stand that educated, engaged, and captivated audiences at BETT London.
Eternal Being
Holistic Packaging & Brand Identity
Wellness branding meets vibrant packaging—creating a cohesive product range with purpose, clarity, and impact.
An array of clients
Strategic Visual Identity Designs
A curated collection of logos crafted to express brand essence, spark connection, and stand the test of time.
creative expertise
"Design isn’t just about aesthetics—it’s a conscious balance of form, function, and impact."
01 ——
Creative Direction & Visual Identity
Guiding the visual voice of your brand through considered direction and timeless design. From logo design to full identity systems, we craft brand visuals that reflect essence, energy, and clarity—building a foundation that connects across every platform.
Logo & Wordmark Design
Visual Identity Systems
Creative & Art Direction
Brand Guidelines
02 ——
Brand Storytelling & Communication Design
Design that speaks, connects, and elevates—crafted to tell your story with clarity and style. From print to digital, we design purposeful assets that translate your message into compelling visuals, combining intuition, strategy, and aesthetic depth.
Brochures & Editorial Design
Presentation Decks & Lookbooks
Packaging & Label Design
Animation & Motion Assets
03 ——
Environmental & Experiential Design
Shaping immersive brand environments that fuse space, story, and experience. Whether designing a boutique interior or an exhibition stand, we bring your brand to life through thoughtful spatial design and impactful storytelling.
nterior Brand Design & Spatial Planning
Exhibition Stand Design
Spatial Graphics
3D Visualisation
04——
Creative Consulting
Guidance that brings clarity. Sometimes you need direction before design. I offer focused, one-on-one sessions to help align your brand, refine your vision, or get strategic insight before diving into a full project.
Brand & Visual Audits
Creative Direction
Creative Direction
Design Feedback & Refinement
What I offer goes beyond design—it’s about unlocking clarity, building vision, and turning creative energy into visuals that move people.
Let’s create some magic together.
Bring your vision to life.
Design that moves with purpose.
Let’s create some magic together.
Applause Corner
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
STUDIO
2K25
./ portfolio
Timeless Visual Stories for wonderful Brands
ARCANA
Timeless Visual Stories for Legendary Brands
With 20 years of design experience, I craft strategic, meaningful visuals that connect deeply. Blending creative intuition with clarity, I create work that resonates, uplifts, and shapes connection.
Multidisciplinary Creative
Renowned for bold, outside-the-box thinking, I believe design is energy—a balance of intuition, rhythm, and intent. As a multi-disciplinary creative, I’ve shaped identities through illustration, spatial design, and award-winning exhibitions. With a background in animation, I understand how movement, space, and stillness work together to tell a story—translating into impactful visuals across digital platforms and print.
I continue to consult and collaborate with brands on purposeful, project-based work—offering creative insight, strategic thinking, and refined visual direction.
Based and work in the UK
14:29
(GMT)
Featured Project
I've had the privilege of collaborating with inspiring brands, bringing innovative ideas to life and creating impactful designs.
SELECTED PROJECTS
Beverage Boutique
Interior Architecture & Branding
Interior architecture meets brand storytelling—breathing life into a boutique hospitality venue.
Taurus - Health & Fitness
Health & Fitness Logo Redesign
Modernising a legacy brand with clarity, boldness, and timeless identity for a leading supplement store.
EducationCity
Award-Winning Exhibition Stand Design
Designing an award-winning exhibition stand that educated, engaged, and captivated audiences at BETT London.
Eternal Being
Holistic Packaging & Brand Identity
Wellness branding meets vibrant packaging—creating a cohesive product range with purpose, clarity, and impact.
An array of clients
Strategic Visual Identity Designs
A curated collection of logos crafted to express brand essence, spark connection, and stand the test of time.
creative expertise
"Design isn’t just about aesthetics—it’s a conscious balance of form, function, and impact."
01 ——
Creative Direction & Visual Identity
Guiding the visual voice of your brand through considered direction and timeless design. From logo design to full identity systems, we craft brand visuals that reflect essence, energy, and clarity—building a foundation that connects across every platform.
Logo & Wordmark Design
Visual Identity Systems
Creative & Art Direction
Brand Guidelines
02 ——
Brand Storytelling & Communication Design
Design that speaks, connects, and elevates—crafted to tell your story with clarity and style. From print to digital, we design purposeful assets that translate your message into compelling visuals, combining intuition, strategy, and aesthetic depth.
Brochures & Editorial Design
Presentation Decks & Lookbooks
Packaging & Label Design
Animation & Motion Assets
03 ——
Environmental & Experiential Design
Shaping immersive brand environments that fuse space, story, and experience. Whether designing a boutique interior or an exhibition stand, we bring your brand to life through thoughtful spatial design and impactful storytelling.
nterior Brand Design & Spatial Planning
Exhibition Stand Design
Spatial Graphics
3D Visualisation
04——
Creative Consulting
Guidance that brings clarity. Sometimes you need direction before design. I offer focused, one-on-one sessions to help align your brand, refine your vision, or get strategic insight before diving into a full project.
Brand & Visual Audits
Creative Direction
Creative Direction
Design Feedback & Refinement
What I offer goes beyond design—it’s about unlocking clarity, building vision, and turning creative energy into visuals that move people.
Let's create some magic together.
Applause Corner
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
STUDIO
2K25
./ portfolio
Timeless Visual Stories for wonderful Brands
ARCANA
Timeless Visual Stories for Legendary Brands
With 20 years of design experience, I craft strategic, meaningful visuals that connect deeply. Blending creative intuition with clarity, I create work that resonates, uplifts, and shapes connection.
Multidisciplinary Creative
Renowned for bold, outside-the-box thinking, I believe design is energy—a balance of intuition, rhythm, and intent. As a multi-disciplinary creative, I’ve shaped identities through illustration, spatial design, and award-winning exhibitions. With a background in animation, I understand how movement, space, and stillness work together to tell a story—translating into impactful visuals across digital platforms and print.
I continue to consult and collaborate with brands on purposeful, project-based work—offering creative insight, strategic thinking, and refined visual direction.
Based and work in the UK
14:29
(GMT)
Featured Project
I've had the privilege of collaborating with inspiring brands, bringing innovative ideas to life and creating impactful designs.
SELECTED PROJECTS
Beverage Boutique
Interior Architecture & Branding
Interior architecture meets brand storytelling—breathing life into a boutique hospitality venue.
Taurus - Health & Fitness
Health & Fitness Logo Redesign
Modernising a legacy brand with clarity, boldness, and timeless identity for a leading supplement store.
EducationCity
Award-Winning Exhibition Stand Design
Designing an award-winning exhibition stand that educated, engaged, and captivated audiences at BETT London.
Eternal Being
Holistic Packaging & Brand Identity
Wellness branding meets vibrant packaging—creating a cohesive product range with purpose, clarity, and impact.
An array of clients
Strategic Visual Identity Designs
A curated collection of logos crafted to express brand essence, spark connection, and stand the test of time.
creative expertise
"Design isn’t just about aesthetics—it’s a conscious balance of form, function, and impact."
01 ——
Creative Direction & Visual Identity
Guiding the visual voice of your brand through considered direction and timeless design. From logo design to full identity systems, we craft brand visuals that reflect essence, energy, and clarity—building a foundation that connects across every platform.
Logo & Wordmark Design
Visual Identity Systems
Creative & Art Direction
Brand Guidelines
02 ——
Brand Storytelling & Communication Design
Design that speaks, connects, and elevates—crafted to tell your story with clarity and style. From print to digital, we design purposeful assets that translate your message into compelling visuals, combining intuition, strategy, and aesthetic depth.
Brochures & Editorial Design
Presentation Decks & Lookbooks
Packaging & Label Design
Animation & Motion Assets
03 ——
Environmental & Experiential Design
Shaping immersive brand environments that fuse space, story, and experience. Whether designing a boutique interior or an exhibition stand, we bring your brand to life through thoughtful spatial design and impactful storytelling.
nterior Brand Design & Spatial Planning
Exhibition Stand Design
Spatial Graphics
3D Visualisation
04——
Creative Consulting
Guidance that brings clarity. Sometimes you need direction before design. I offer focused, one-on-one sessions to help align your brand, refine your vision, or get strategic insight before diving into a full project.
Brand & Visual Audits
Creative Direction
Creative Direction
Design Feedback & Refinement
What I offer goes beyond design—it’s about unlocking clarity, building vision, and turning creative energy into visuals that move people.
Let's create some magic together.
Applause Corner
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO
Bups instantly understood my vision for Hey Bartender and delivered spot-on branding. Creative, responsive, and easy to work with—he shaped the identity beautifully.
Hey Bartender
CEO
Bups captured our vision perfectly—branding and interior design for Beverage Boutique were seamless, striking, and deeply aligned. A true creative partner.
Beverage Boutique
CEO
Bups brought fresh energy to the Taurus rebrand—honouring our original logo while evolving it with creativity and care. We’d highly recommend his services.
Taurus - Health & Fitness
CEO