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DISCOVER PROJECT

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DISCOVER PROJECT

EducationCity

Award-Winning Exhibition Stand Design

Designing an award-winning exhibition stand that educated, engaged, and captivated audiences at BETT London.

2000

EducationCity, a leading online learning platform, provides curriculum-based content for schools worldwide. For the BETT Show, they needed a high-impact exhibition stand that would showcase their brand, engage attendees, and stand out in a competitive space.

SERVICES

Exhibition Stand Design, Branding, Large-Scale Graphics

Project Overview

To design a high-impact exhibition stand that maximized brand visibility, engaged attendees, and effectively showcased EducationCity’s online learning platform at the BETT Show.

An award-winning exhibition stand that combined bold visuals, interactive engagement, and strategic layout to establish EducationCity as a key player at BETT.

EducationCity needed a visually engaging, functional, and competitive exhibition stand for BETT, the world’s leading EdTech event. The goal was to create a space that was inviting, educational, and impactful, drawing in attendees while reinforcing the brand’s credibility. The final design ensured maximum exposure, strategic visitor flow, and an immersive brand experience.

Approach

Team refining user journeys

The key challenge was creating an eye-catching yet functional stand that maximized engagement and visitor flow. The design needed to be bold, interactive, and brand-aligned, ensuring EducationCity stood out among competitors while delivering an immersive experience.

By strategically positioning key visuals, interactive zones, and seating areas, the stand fostered seamless engagement. The design incorporated playful yet professional branding, ensuring that EducationCity’s educational ethos was reflected through bold, welcoming, and informative elements.

Process

A strategic design process combining spatial planning, bold branding, and interactive elements to create a high-impact stand that maximized visitor engagement.

The process began with analyzing EducationCity’s brand identity and defining key engagement areas. Competitor research helped identify stand-out elements. A modular layout was developed to optimize visitor flow, balancing openness and functionality. Large-scale graphics, interactive screens, and bold visual storytelling were integrated to create an engaging experience. Final refinements ensured clear messaging, cohesive branding, and a visually striking stand that dominated the exhibition floor.

The stand design blended playfulness with professionalism, using bold visuals, interactive elements, and spatial flow to create an engaging, brand-aligned experience that captured EducationCity’s educational ethos.

Final Design

Maximize Engagement – Encourage visitor interaction through immersive zones.

Maximize Engagement – Encourage visitor interaction through immersive zones.

Bold Brand Presence – Ensure EducationCity stood out visually and strategically.

Bold Brand Presence – Ensure EducationCity stood out visually and strategically.

Seamless Visitor Flow – Optimize layout for easy navigation and accessibility.

Seamless Visitor Flow – Optimize layout for easy navigation and accessibility.

Impactful Storytelling – Communicate brand values through dynamic graphics and interactivity.

Impactful Storytelling – Communicate brand values through dynamic graphics and interactivity.

An award-winning stand that maximized brand presence, engagement, and interactivity. The design fused bold visuals, strategic layout, and immersive storytelling, ensuring EducationCity stood out as a key player at BETT.

The final stand design successfully positioned EducationCity as a leader in EdTech, blending bold visuals, interactive engagement, and strategic branding to create an eye-catching, immersive, and award-winning presence at BETT.

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"Designing the EducationCity stand was about creating more than just a structure—it was about crafting an experience that engaged, informed, and inspired. The final design successfully delivered a bold, dynamic presence, reinforcing EducationCity’s brand impact at BETT while securing an award-winning recognition." — Bups Daya

Achievements

The EducationCity stand was an award-winning success, securing Best Exhibition Stand at BETT while delivering an immersive, brand-defining experience that reinforced EducationCity’s leadership in the EdTech space.

The EducationCity stand was a game-changer at BETT, winning Best Exhibition Stand and positioning the brand as a standout in EdTech. The design’s bold visuals, interactive elements, and strategic layout successfully engaged visitors and elevated brand recognition. The project was widely praised for its creativity, functionality, and impact, making it one of the most talked-about stands at the event. This achievement reinforced how thoughtful design can shape perception, engagement, and brand authority on a global stage.

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STUDIO ARCANA

hello@studioarcana.com

Email copied!

My current time

15:16

London (GMT)

Phoenix Square,

4 Midland St,

Leicester

LE1 1TG
United Kingdom

Copyright © 2025 Studio Arcana

STUDIO ARCANA

hello@studioarcana.com

Email copied!

Phoenix Square,

4 Midland St,

Leicester

LE1 1TG
United Kingdom

Copyright © 2025 Studio Arcana